BACHELOR OF MASS COMMUNICATION (ADVERTISING)
Advertisements have become part and parcel of our daily lives. However, putting together an advertisement is not as easy as pointing a video camera and recording. The need for captivating and creative content to deliver the intended message all in a short amount of time has become a necessity for major brands and services. Thus, the demand for creative talents in the advertising industry is constantly increasing.
Our programme aims to address this demand for upcoming stars in the advertising industry by training students to excel in this field. Students pursuing this course will be exposed to theoretical knowledge, practical skills and development of critical and creative practices and strategies in real life applications.
This programme does not stifle students’ creativity and boldness. On the contrary, it encourages students to be bold, daring, creative and innovative. To do so, we offer practical training using industry-relevant facilities and up-to-date curriculum content that has been designed to challenge and integrate problem-solving, creativity, analytical and critical thinking skills to deal with challenges and hurdles while working on actual projects.
|Matapelajaran Pengajian Umum (MPU)|
|Sijil Tinggi Pelajaran Malaysia (STPM)||Pass STPM or equivalent with a minimum of Grade C (CGPA 2.0) in two (2) subjects AND credit in English at SPM level|
|General Certificate of Education Advanced (”A”) Level||Pass A-Level with a minimum of full passes in two (2) subjects|
|Unified Examination Certificate (UEC)||A minimum of grade B in five (5) subjects including English|
|Diploma||Pass with minimum CGPA 2.00 and credit in English at SPM level or equivalent|
|Matriculation / Foundation||Pass with minimum CGPA 2.00 and credit in English at SPM level or equivalent|
|Other Qualifications||Other equivalent qualifications recognised by the Malaysian Government|